First Choice Business Brokers Featured on Money Pulse

Dynasti Young Interviews FCBB San Francisco Bay owners, Eric Johnson and Michelle Koblas

Money Pulse image and pictures of Eric Johnson & Michelle Koblas


Eric Johnson and Michelle Koblas, owners of First Choice Business Brokers of the San Francisco Bay Area,  were recently interviewed on the Money Pulse podcast, hosted by Dynasti Young, to discuss the current business brokerage landscape and emerging opportunities for both buyers and sellers in the San Francisco Bay Area.


Key Market Insights from the Interview

  • The Baby Boomer Business Boom: Approximately 10 million businesses are expected to change hands over the next 10-15 years as baby boomers retire, creating unprecedented opportunities in the market.
  • Technology is Transforming the Industry: The business brokerage sector has historically lagged in technology adoption, but AI and automation are now streamlining processes and improving client experiences.
  • Hot Industries Right Now: Construction businesses (HVAC, plumbing, roofing) and hospitality (restaurants, bars) are moving quickly in the current market. There's also growing interest from former tech workers seeking more stable, controllable business opportunities.


The Hidden Challenge

One of the most revealing insights from the interview: "Our biggest competition out there is not the other business brokers in the world. It's the fact that people don't know that we exist." Many profitable businesses close their doors unnecessarily when they could have been sold for significant value.


Why Use a Business Broker?

The interview highlighted several critical reasons why working with professional business brokers is essential:

  • Confidentiality Protection: Business owners don't have to interrupt their day-to-day operations or risk exposing sensitive information to clients or employees during the sale process.
  • Expert Valuation: The team provides free market price valuations, which could include analyzing revenues, expenses, lease agreements, and overall financial health to determine fair market value.
  • Comprehensive Marketing: Businesses are advertised across hundreds of websites while maintaining confidentiality through professional packaging and presentation.
  • Honest Assessment: "We're not just making it shiny. We're making sure that they [buyers] understand where the skeletons are and where the warts may be so that they know exactly what they're getting into," Johnson explained.

Beyond Traditional Brokerage

The discussion highlighted how modern business brokers serve as comprehensive resources, maintaining networks of lenders, consultants, accountants, and lawyers to support clients throughout the entire process and beyond.


Looking Ahead

With their industry-agnostic approach and Bay Area-wide presence, the First Choice Business Brokers San Francisco Bay team is well positioned to help clients navigate the coming wave of business transitions while elevating industry standards through technology and transparent practices.


____________________________

Listen to the complete Money Pulse podcast interview for detailed insights into current market conditions and expert advice on business transitions.